Economic Development Action Plan

The vision of the action plan

‘Glen Eira has a thriving and sustainable local business economy, working together to support growth, pride and investment, making it a great place to work, shop and visit’.

This vision statement has been informed by the Glen Eira 2040 Community Vision. It incorporates key attributes that are considered essential for a successful local economy, along with Council’s commitment to support centre and home-based business opportunities in Glen Eira, enabling a thriving economy and community.

Why was the action plan developed?

The promotion of the economic sustainability of a municipality is a core principle of Local Government, as outlined in the Local Government Act 2020. In line with Victoria’s changing economy, the approach taken by councils to support the local economy has also changed over time.

This Action Plan provides an opportunity to refresh our approach to supporting the growth of the local economy and businesses. It responds to new opportunities and challenges, such as the shift to hybrid working and e-commerce.

The two-year timeframe will enable Council to continue to progress and assess the impact of our existing priorities, as well as pilot new initiatives. We can also consolidate a longer-term strategic approach to achieving our vision for economic development in the City of Glen Eira.

With the current economic landscape continuing to evolve, the Action Plan focuses on building a greater understanding and evidence base around local needs. This includes seeking to understand and respond to the needs of women, gender diverse people, and people of all abilities, backgrounds and cultures.

The Economic Development Action Plan 2024–2026 will replace the Glen Eira Local Economy and Place Making Action Plan 2020–2025.

The action plan

This Action Plan focuses primarily on the programs and services that Council offers to support local businesses and on developing a greater understanding of the current economic landscape in Glen Eira.

Three key themes will direct Council’s focus on economic development and business support over the next two years.

This Action Plan contains eight strategic objectives across our three themes. We will measure our performance in achieving these objectives using strategic indicators.

These three themes are:

1. Supported and connected places to work and do business.
2. Investment in vibrant and thriving places for our community.
3. Build our understanding and inform evidence-based practice.

You can view the full action plan.

If you have questions regarding the action plan or its implementation, you can contact Council’s City Economy team on business@gleneira.vic.gov.au or 9524 3333.